Fundamentals of E-Commerce - Revised First Edition Textbook for All Indian Universities (B.Com, BBA, BCA, and Other Examinations) - Aligned with CBCS & NEP curriculum(Paperback, Dr. Subhabrata De) | Zipri.in
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Fundamentals of E-Commerce - Revised First Edition Textbook for All Indian Universities (B.Com, BBA, BCA, and Other Examinations) - Aligned with CBCS & NEP curriculum(Paperback, Dr. Subhabrata De)

Fundamentals of E-Commerce - Revised First Edition Textbook for All Indian Universities (B.Com, BBA, BCA, and Other Examinations) - Aligned with CBCS & NEP curriculum(Paperback, Dr. Subhabrata De)

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This revised and updated edition of Fundamentals of E-Commerce serves as a foundational resource for undergraduate Commerce students and business aspirants in India. The book offers an in-depth understanding of digital business models, online marketing systems, secure transaction frameworks, and the evolution of web-based commerce in the Indian and global context.Structured to support NEP 2020 curriculum reforms and CBCS patterns across Indian universities, this edition balances theoretical clarity with real-world relevance. It covers core concepts such as B2B, B2C, digital payments, legal issues, e-security, CRM, and e-marketplaces—enhanced with recent developments and Indian case studies.Ideal for students of B.Com, BBA, and those preparing for competitive exams with commerce and IT components.